How Three Mile gamified their way to success!

Fun meets profit – gamify your way to success!

Engage your audience with interactive campaigns that drive real results.

Looking for fresh ideas to bring uplift to your bookings and boost your sales? Look no further than Three Mile! Part of North East based Malhotra Group, they recently levelled up their marketing game injected with a healthy dose of creativity and plenty of fun. 

Three Mile introduced a spin the wheel mechanic on their website giving users the opportunity to claim offers and explore their site further. The result? Visitors spent more time on the site and were also motivated to make those all important bookings whilst enjoying some light hearted fun.

Here’s where we come in:

🚀 Airship delivered prizes to customers with ease.

🎁 Toggle managed the redemptions like a pro.

The results speak for themselves: 

1,143 spins

274 consequent purchases

£13,255.80 in revenue

Why it worked: 

• It was fun and engaging. The interactive element caught people’s attention and kept them on the site.
• It was simple . Customers received their offers straight into their inboxes via Airship with no hassle or added steps.
• It was targeted. The campaign focused on room bookings, driving revenue where it mattered most.

Direct from the Malhotra team: “We have been working closely with the team at Airship to build our “red button” pop up on our website for our venue, the Three Mile. A “spin the wheel” concept that allows customers to sign up for a chance to win a £5, £10, £20 or even £50 voucher! A campaign that has worked in both the customer's and venue’s favour, we receive their data and they receive a gift from us. The sign-up form and bounce back email was created through Airship, with a Toggle reward sent to the lucky customers. Just over 1100 people have signed up through the campaign already (within 2 months!), bringing in over £13,000 in revenue for the venue which could be seen through our zonal data. A brilliant cocktail of platforms working together seamlessly for another successful campaign!”

Want results like this? Here’s how to make it happen:

🎱 Gamify the experience. Add an engaging feature like a spin-the-wheel or a click-to-reveal incentive bringing that fun and interaction to your site.

💪Keep it smooooth. The Airship x Toggle partnership keeps everything seamless with delivery and redemptions taken care of by us.

🎯Focus on conversions. Ensure your campaigns drive the results that matter to your business.

Ready to level up your bookings and bring in that revenue with campaigns like this? Let’s help you to make it happen! Reach out to our team today and discover how Airship and Toggle can help you create engaging, results-driven campaigns that deliver real impact.

To get started, get in touch with the team here ➡️https://airship.co.uk/demo